XXL Happyness joins forces with PR agency Hémisphère Sud to boost your visibility.
Discover how XXL Happyness and PR agency Hémisphère Sud combine their expertise to deliver a bespoke communications strategy, with a standout example: the launch of the Comité Champagne e-learning programme.

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A collaboration built on trust and performance
In a world where brand image is a key lever of differentiation, XXL Happyness is joining forces with a recognised player: PR agency Hémisphère Sud. This strategic partnership aims to enrich our communications offer while guaranteeing our clients optimal media visibility.
Based in Bordeaux and Paris, Hémisphère Sud deploys innovative PR strategies to raise the profile of brands across many sectors: lifestyle, food, tourism, tech and much more.
Targeted expertise for immediate impact
This partnership is built on a shared ambition: designing high-impact campaigns that combine creativity, agility and relevance. With in-depth knowledge of the media landscape, Hémisphère Sud draws on a dense network of journalists and influencers to get every message to the right place at the right time.
By working closely with them, XXL Happyness can now offer its clients:
- Bespoke PR strategies
- Ultra-targeted media campaigns
- Professional, high-quality press coverage
- Meaningful exclusive events
Case study: launch of the Comité Champagne e-learning platform – May 2025
The first illustration of this partnership took place in May 2025, with a flagship project: the launch of the Comité Champagne e-learning platform.
The event was held at the Atelier du goût Gault & Millau, an exceptional venue for a successful sensory and media experience. Here’s an overview of what we delivered:
| What we delivered | Details |
|---|---|
| 🎉 Event design | Bespoke event for 60 hand-picked guests |
| 🗞️ Press relations | Selection and invitation of key journalists and influencers |
| 📄 Press kit | Writing and distributing a full press pack |
| ☕ Press breakfast | One-to-one meetings with the journalists attending |
This launch marks a turning point in how we approach press relations: efficiency, impact and finesse.
Need a helping hand?
Get in touch to visit our venue and design your next transformative event together.